When search engines such as Google began to rank Websites based upon the number and quality of sites that linked to them, those search engines created a digital cottage industry called link placement. Emailing for link swaps was wildly popular with some, while others placed banner ads containing direct links to their own sites. Both solutions fit well with search engine's immature algorithms.
http://www.text-link-ads.com/
Since then, search engines have vastly improved their systems for the filtering or removal of paid advertising links. Some of these steps have turned out to be unfair to many smaller Websites that are not connected to the larger Web publishers. As Google changes its algorithm, so the shape of the Web changes with it.
The service offered by Text Link Ads is a little different to other advertising solutions - rather than pay per action, click or impression, payouts are based on an allotted value per month for a text link placed on a given site.
The system itself is a little more involved than JavaScript-based solutions, such as AdSense - it requires the insertion of code in PHP, or whatever language your site runs on (everything under the sun is supported, from ASP, .NET, RoR, to standard blogging platforms such as WordPress). Ads are served from an XML file stored on your server, and managed by the scripting that you install. It all seems speedy on the backend, so there's none of the delay associated with JavaScript ads.
The revenue is based on a number of factors - Alexa ranking seems to be one, with PageRank and Technorati rankings also being potential considerative factors. The more important your site is deemed, the more revenue per ad slot you will get. The higher-paying sites earn up to around $300/month, per slot - and with up to 10 slots available to sell, there's good potential for consistent earnings.
What are text links?
DEFINITION
Links and Hyperlinks are used interchangeably.A text link is a text hyperlink that typically links to another online document, such as a webpage, PDF file, video, Excel spreadsheet, etc. Text links can also point to another location on the same page.
The hyperlinks are typically underlined and highlighted in blue for unvisited links and purple for visited links. Internet users travel from one document to another by clicking on the links.
Here are some examples of the underlying HTML code for a text link:
homepage
Google
What do text links have to do with search engines?
Search engines send out automated software programs called spiders (also known as crawlers or robots) to crawl the World Wide Web indexing retrieve webpages, documents, and other files to be used to create search indexes.
Text links are like the highways that search engine spiders travel along to find online documents. Text links help search engines better understand the topic of a link destination because spiders can index the link text (also known as Anchor Text) contained within text links. They are basically descriptive markers of what the linked document is about. In effect text links are like road signs.
How do text links improve search engine rankings?
In the Google Webmaster Guidelines guide, under the "Design and content guidelines" section, it suggests and I quote,
"Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link."
You can't get a clearer guideline than that.
So firstly, text links help search engine spiders find, crawl and index all the webpages in your website. After all, if search engines can't find your webpages, they won't show up in the search results.
And second, as I mentioned above, text links help search engines understand the topic of a link destination. Search engines spiders doesn't recognize text contained in images. Although there are ways to help spiders understand the content of image links (as explored in the Image Links guide), text links are the preferred method.
How do I get people to link to my web site?
A link is the online equivalent of a "word of mouth" recommendation in the real world. Have you ever recommended a movie or a restaurant to someone you know? Why did you do that? Because the movie or restaurant was great and you wanted to share it with them, right?
Well, people "recommend" websites for the same reason you recommend a movie or restaurant. They do this by linking to the websites they like.
So the secret to getting people to link to your website is to create great content or web tools that other people like to share with their website visitors.
What is link traffic?
Link traffic is traffic generated by links to your website. So getting people to link to your website isn't just about improving search engine rankings. It also generates traffic.
What is link popularity?
DEFINITION
Link Popularity is sometimes shortened to Link Pop.Link popularity is a measure of the number of links pointing to a webpage, without any regard for the quality of the links.
Text Link Ads offers 10,000s of PageRank 4 to 9, static text link ads, on 1000s of websites, blogs, and forums, as well as sell text links on your websites to other internet marketers. Get $100 of free links!
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